5 Reasons Why Virtual Tours Can Help Real Estate Developers Close Deals Faster

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Many present-day property developers in the real estate market in India rely on virtual tours to speed up the sales process and give prospects a proper understanding of the property being offered in order to engage them more effectively. There are five strong reasons virtual tours have become a necessity in real estate digital marketing. So let us check them out.

1. Expanding Reach Beyond Boundaries

To be precise, augmented reality games are those that merge digital elements into the physical world, Virtual tours offer great convenience, thereby allowing potential buyers to explore properties from anywhere, anytime. This feature gives real estate developers an additional edge in the sense that it lets them attract local and international buyers alike.

A study by Realtor.com states that real estate listings that have virtual tours receive 17% more views than the ones that do not have so. This is therefore a very worthwhile tool that developers can utilize in their strategy of reaching out to customers to the maximum extent possible

2. Enhancing Buyer Engagement

Immersive 3D virtual tours provide buyers with an authentic and realistic sense of a property's layout and features, thereby enabling them to envision living in the space. This whole realistic experience often drives quick decisions, hence making this tool popular amongst property developers.

3. Streamlining the Decision-Making Process

Virtual tours allow buyers to make informed decisions more quickly. The National Association of REALTORS® found that many buyers utilize virtual tours in their search process, a trend that has continued beyond the pandemic. This efficiency reduces hesitation and builds buyer confidence, crucial for closing deals faster

4. Reducing Time on the Market

Properties with virtual tours often spend less time on the market. Properties marketed with virtual tours spend significantly less time on the market. For real estate developers, this means quicker inventory turnover and reduced holding costs.

5. Gaining a Competitive Edge

Real estate developers who offer virtual tours are easily separated from the rest of the developers in a highly competitive sector. The use of this technology goes on to show their commitment to innovation and delivering exceptional service, thereby improving the overall reputation of their brand and making it stand out in the competitive real estate market.

How KiXR Can Assist?

KiXR specializes in AR/VR solutions for the Indian real estate industry. We offer immersive virtual tours of existing and upcoming housing projects to engage the buyers, drive commitment, and seal those deals sooner than before. Join us to grow your real estate digital marketing expertise. Learn more about us here.

As many real estate digital marketing agencies are experiencing, by including virtual tours in your marketing strategies, you are providing potential buyers an educational, and hassle-free property viewing experience for faster and more fruitful deals.


Kavita Jha

Kavita has been adept at execution across start-ups since 2004. At KiKsAR Technologies, focusing on creating real life like shopping experiences for apparel and wearable accessories using AI, AR and 3D modeling